New Case Study ..

Case Study ..

Area of Investigation ..  

How has the impact of new and digital media allow the audience to time shift and watch their programmes online such as BBC Iplayer and 4OD instead of following scheduled timing.

Reason .. 

The reason I've chosen this topic is because audiences now have greater power to watch their programmes whenever they want by simply going online to BBC Iplayer or 4OD. People no longer have to stay indoors to watch their shows because they have the option to record their programmes using Sky Plus and to then come back and catch up later. My main focus is BBC iplayer and 4OD and the impact is's has on Television, it also raises the question whether Television is dying because people rely on online TV such as BBC iplayer and 4OD

3 examples ..

1. BBC Iplayer
2. 4OD
3. ITV Player

Key Theorist ..  

1. Marxist and Pluralism 
2. Tony Hall (BBC Director)
3. Rupert Murdoch